you will submit a draft of the Introduction (Section I). Introduce your chosen product or service from an existing sport organization. You must also introduce the overall goal of your marketing plan in promoting the product or service. This will include an overview of the current state of the sport organization and potential opportunities for the organization. For Section ID, you only need to mention and describe the organization's mission statement. You will justify how your marketing plan aligns with the mission statement in the final submission.
